Hi all!!!
Now I'm staring with the disclaimer first. I in no way mean to offend anyone in any shape or form or mean to insult anyone's lifestyle choices but this is a small topic I wish to discuss.
Now I'm sure 99.9% of you have heard of jeffree star and his well known makeup brand known as Jeffree Star Cosmetics. But somethings have began to catch my attention and I just wanted to discuss them with all of you today.
Lets start from the begging.
Jeffree Star Cosmetics is a well established brand that has been praised endlessly on its quality and vegan aspects. It first started out with the classic liquid lipsticks and Jeffree Star Cosmetics empire is growing to reign over other aspects of makeup such as eyeshadow, highlighters and delicious lip scrubs that are so chemical free and pure they are edible! Lets be honest their brand is almost unbeatable in terms of quality and the AMAZING fact that it is cruelty free!
Despite the brands achievements in the cruelty free world can the same be said for Jeffree? In other words is Jeffree an advocate for cruelty free makeup? truly?
Looking further into Jeffree's makeup frenzy, he doesn't seem to actually shy away from non-cruelty free makeup. His YouTube channel, that holds over 2 million subscribers, he is more than often seen to use makeup brands that are at the top of the list of non-cruelty free makeup such as M.A.C and L'Oreal and is seen to promote them by encouraging his viewers to go and buy these products.
Now naturally he himself is not vegan so why should he use vagan products? which I fully understand that the lifestyle is not for everyone but I do question the point in being proud to advertise your product as cruelty free when you don't seem to care so much.
He has stated previously that it is to cater to his vegan following that wish to use the products. Yet he has previously been see to 'lash out' at a brand who claimed to be vegan yet who made an accidental error, in which the packaging stated that there were ingredients within the product that made it non-vegan, yet it was confirmed it was an error and that those ingredients were not used.
So why did it bother Jeffree Star so much if he himself uses non vegan makeup product? So what do you guys think? Should Jeffree Start endorsing more vegan and cruelty free products? and start using more cruelty free products on his channel while raising awareness to his 2 million subscribers? Let me know what you guys think in the comments bellow!
Thank you!
Zuri :)
Once again id like to add that this post in no way is meaning to harm or offend anyones views or beliefs. Secondly id like to add that the images used are not my own and all rights remain to their rightful owners.
Now I'm staring with the disclaimer first. I in no way mean to offend anyone in any shape or form or mean to insult anyone's lifestyle choices but this is a small topic I wish to discuss. Now I'm sure 99.9% of you have heard of jeffree star and his well known makeup brand known as Jeffree Star Cosmetics. But somethings have began to catch my attention and I just wanted to discuss them with all of you today.
Lets start from the begging.
Jeffree Star Cosmetics is a well established brand that has been praised endlessly on its quality and vegan aspects. It first started out with the classic liquid lipsticks and Jeffree Star Cosmetics empire is growing to reign over other aspects of makeup such as eyeshadow, highlighters and delicious lip scrubs that are so chemical free and pure they are edible! Lets be honest their brand is almost unbeatable in terms of quality and the AMAZING fact that it is cruelty free!
Despite the brands achievements in the cruelty free world can the same be said for Jeffree? In other words is Jeffree an advocate for cruelty free makeup? truly?
Looking further into Jeffree's makeup frenzy, he doesn't seem to actually shy away from non-cruelty free makeup. His YouTube channel, that holds over 2 million subscribers, he is more than often seen to use makeup brands that are at the top of the list of non-cruelty free makeup such as M.A.C and L'Oreal and is seen to promote them by encouraging his viewers to go and buy these products.
Now naturally he himself is not vegan so why should he use vagan products? which I fully understand that the lifestyle is not for everyone but I do question the point in being proud to advertise your product as cruelty free when you don't seem to care so much.
He has stated previously that it is to cater to his vegan following that wish to use the products. Yet he has previously been see to 'lash out' at a brand who claimed to be vegan yet who made an accidental error, in which the packaging stated that there were ingredients within the product that made it non-vegan, yet it was confirmed it was an error and that those ingredients were not used.
So why did it bother Jeffree Star so much if he himself uses non vegan makeup product? So what do you guys think? Should Jeffree Start endorsing more vegan and cruelty free products? and start using more cruelty free products on his channel while raising awareness to his 2 million subscribers? Let me know what you guys think in the comments bellow!
Thank you!
Zuri :)
Once again id like to add that this post in no way is meaning to harm or offend anyones views or beliefs. Secondly id like to add that the images used are not my own and all rights remain to their rightful owners.
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